What is the Business of good?
The Business of Good inspires entrepreneurs interested in using business to do good in the world. It is for those with an entrepreneurial spirit, learning to entrench social objectives in the business' mission, vision, and values.
Whether run by for-profits or NPOs, we believe that business is a force to substantially improve the world's social conditions.
We deliver our mission through:
· Blog posts that show how to apply business principals to social change. Each post shares a unique aspect of how 'regular' business principles and processes can be improved by incorporating a social or environmental mission.
· The Youtube channel “The Business of Good” which inspires entrepreneurs interested in using business to do good in the world.
· Consulting to individuals, NPOs and corporations by a collective of highly qualified, experienced professionals
Stay in Touch
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WHo supports the Business of Good
Editorial Content
Editorial content is created primarily by Linda Whittaker, C.P.A., C.M.A.
For over 20 years, Linda has worked in and around the social enterprise sector, both domestically and internationally. She successfully designs and implements revenue generating programs for non-profit organizations by connecting under-utilized capacities with market place demands. In addition, she regularly secures grant funding to supported organizational growth and change.
With a CPA designation, an MA in Political Science, a Joint BA in Political Science/Global Studies, a stint in pursuing a PhD in Accounting and a recent Certificate in Corporate Finance, Linda's background offers a deep understanding of the needs of businesses operating with a social objective, as well as how to communicate with stakeholders, memberships, and customers.
She currently sits as Secretary/Treasurer of the Rocky Mountain Curling Association, is a Rotarian, with past volunteer positions with the Canadian Red Cross, CUSO and other community NPOs.
Video and Design
Video and Design work for the Business of Good produced by Sunshine Creative Agency